Category Archives: Social Media

Amazon, Google, Facebook and now the IRS

Posted on 9 April, 2013 by

Big data.  The digital age.  Our digital footprints.  This post is an update to what I wrote last September about the IRS using data mining to find non compliant taxpayers, particularly those offshore. Shortly after the internet as we know … Continue reading →

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Game On

Posted on 11 October, 2011 by

I’ve had a couple of weeks to try out the new Facebook features and it’s truly Game On for the evolution of social media platforms.  They have made the types of changes that were needed to move the platform forward … Continue reading →

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Evolution of Social Networks

Posted on 9 August, 2011 by

With the launch of Google +, it’s made us all think about what we post where, to whom and what do each of the communities mean to us.  Did we need another social network?  Has the maturity of the various … Continue reading →

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Fanstrapping

Posted on 13 July, 2011 by

I was at the Medialeaders event last night in London and met the Creative Director from Mavo Studio who is also a musician.  Inevitably it comes up in the conversation – what does it take for a band to make … Continue reading →

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Out of Love with Facebook?

Posted on 15 June, 2011 by

Everyone seems to have picked up on the story last week that the number of Facebook users has declined in the USA, Canada and the UK during the last couple of months. Almost every commentator suggested it was Facebook fatigue, … Continue reading →

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The Groupon IPO – just too soon

Posted on 6 June, 2011 by

I like the Groupon concept and have tremendous respect for Andrew Mason who reinvigorated retail with a new channel and caught the intersection of social media, ecommerce, local shopping and time sensitive value, all at the right time. It’s been … Continue reading →

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What digital brings to global events

Posted on 30 April, 2011 by

In 2011 we’ve watched the exhilarating ‘Arab Spring’ made possible in many ways by people communicating digitally through social media. When Mubarak got a hint that his days might be numbered, he sent the national army to surround the TV … Continue reading →

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The Business of Facebook

Posted on 20 April, 2011 by

Facebook going public, that should be interesting given their ever changing moods on privacy.  The new transparency? Fastcompany has done a nice recap on some of their staggering stats: 610,736,920 member profiles. That’s one for every ELEVEN people on the planet. EVERY 60 seconds … Continue reading →

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Finding Mr. Bright – Benefit goes digital

Posted on 21 March, 2011 by

Benefit Cosmetics is a cult brand, founded by the whacky twins Jean and Jane Ford in San Francisco which has now become a global success story.  And it’s great to see that innovation is still at the heart of what … Continue reading →

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Yeo Valley Organic – don’t you want to drink milk?

Posted on 16 December, 2010 by

This is nothing new.  A creative agency, in this case BBH, does something clever and creative for a new ad campaign.  And in today’s digitally connected world, a good video concept however it begins, moves into the social media sphere … Continue reading →

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